• Honda - 2018 Gold Wing as Low as $299 / Month for 72 Months
  • Yamahas - Sport ATV - Current Offer
  • Suzuki - Summer Suzuki Fest for Utility Sport and Sport ATV
  • Suzuki - Summer Suzuki Fest for Sportbike and Standard
  • Yamaha - Cruiser Road Motorcycles
  • Suzuki - Summer Suzuki Fest for Cruiser and Touring
  • Honda Ride Red Sales Event - Financing As Low As 0% APR and Up to $2000 in Factory to Dealer Incentives
  • Yamaha - Hyper Naked Road Motorcycles
  • Honda Power Equipment - No Interest if Paid in Full Within 18 Months
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  • R1 Banner


Keep up-to-date with the latest events, promotions, and specials going on here at Cycle Design.

Welcome to Cycle Design

Cycle Design originated in 1969 as a way for owner Doug Mulligan to support his dirt bike racing habit. He would sell and service dirt bikes during the week and then race on Sundays. The original dealership was located in a dirt-floored former fruit stand in Putney, Vermont. In the early seventies, Doug relocated the business to Phillipston, Massachusetts. By 1973, Cycle Design had it's first Suzuki Japanese franchise, that was 46 years ago! The dealership has developed significantly from its humble beginnings.

Today we sell ATVs, UTV's, street and dirt motorcycles, scooters, snowmobiles and power equipment. We also have one of the most comprehensive selections of parts and accessories and our Service Department provides top notch service by OEM-trained and certified technicians. Not one to sit back, Cycle Design opened a sister store in Keene, NH, American Trikes & Motorsports. Dedicated to Trikes, Trike Conversions, and Used Bikes. Visit us at either store, we promise we'll take great care of you and your vehicle. We pride ourselves, and strive for, excellent customer service. We hope that you enjoy the site and stop by the dealership if you are in the area. We might be off the 'beaten path' and that's why we pride ourselves on being a destination dealership, come visit soon and learn what we mean by "experience the difference in the Clean Fresh Air of Phillipston, Mass"!

We now accept PayPal as well as all major credit cards. Of course, if you have questions or need assistance, please call us at 978-249-2244 or email us at parts@cycledesignonline.com. We appreciate your business and want to make your shopping experience the best it can be!!Doug, Jayma & all at CD/ATM.

Check Out the Lineup

Store Information
Address: 305 State Rd.
Phillipston, MA 01331
Phone: 978- 249-2244
Fax: 978- 249-2109
Store Hours
Monday Out Riding
Tuesday 10am-6pm
Wednesday 10am-6pm
Thursday 10am-6pm
Friday 10am-6pm
Saturday 9am-5pm
Sunday 11am-3pm




Check Out The Current Lineup

Recent Recalls: If you receive a recall notice, we can take care of your needs. If you aren't sure if your vehicle needs warranty or recall work, use our Vin Check and we can research it for you. If you are looking for a certain model and don't see it on the site, please give us a call. Things move pretty quickly and we do not want you to miss out on that bike of your dreams.